are you missing out an opportunity to accelerate your sales cycle and grow your business ?
First impression is last impression ! You only have one chance to make a first impression. A customer’s first interaction with your company could be via one of many different mediums – through an email newsletter, on social media, over the phone or face to face in an business event. Ensure that your brand voice and company ethos shine through all of these communication channels and that every interaction is a positive one.
Think about what is important to you. What do you want people to feel or think or say following your event? At every point of time, you will have to interact with your invitees to make your event successful. We can help you remotely for following process to make your event to become a reason for your business growth.
DATA MINING AND EMAIL INVITATIONS TO PROSPECTIVE CUSTOMERS
On the basis of the inputs received from your team, we source the data online matching the perimeters set for the purpose. Our team will then send email invitations to all of them. We monitor the delivery of emails as well and ensure that invitation reaches to all of your prospective customers.
CALL TO INVITE CAMPAIGN FOR YOUR EVENT
Once email invitations are sent, our task is to motivate people and build their excitement through effective call-to-invite campaign. We run call to invite campaign through telemarketing, targeting participants with precision, and call to follow-up to convert leads to customers. These are the reasons why outbound telemarketing is hands down the best tool for marketing your events. On your request , we can also take confirmations from invitees for their attendance. This enables event organizer to project the attendees and plan accordingly.
24/7 INBOUND LINES FOR EVENT INQUIRY
Don’t keep your people waiting !! Once the invitations are out, there are ample chances that your prospective customers may contact you to know about your business event. We always print an inquiry number in all event invitations and keep our line open 24/7.
LAST DAY / LAST HOUR FOLLOW UP
Depending upon the nature of event, you may decide following up invitees. Normally we carry out last day follow up with all invitees for your business event. This helps in increasing attendance ratio to the great extent. On the last day follow up, it is a very good idea to announce some surprise event program to the invitees to motivate them to attend. This would serve as an intimation for this program and a reminder for event as well.
LEAD GENERATION FROM ATTENDEES
If business events aren’t a part of your lead generation strategy, you’re missing out on an opportunity to accelerate your sales cycle and grow your business. To generate high-quality leads, however, you need an event strategy that encourages your target customer to hand over their contact details and attend your event. We follow up them professionally and handover the warm leads to your team to close the deals. We can also collect the feedback from invitees in case we could not generate leads. These feedback can help you to improve on your next business events.